Alexa Chung lanciert ihre eigene Kollektion

Gestern präsentierte Alexa Chung ihr eigenes Label in der Danish Church of Saint Katherina in London.
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“I wanted to hold the presentation somewhere that felt uplifting and celebratory and ultimately had a good vibe about it."

"The location we found felt quintessentially British and perfect for what we wanted to achieve. I had been joking about marrying myself to this brand, which Is where the wedding concept came from. I wanted it to feel ceremonial, to bring a sense of occasion to the unveiling of the collection. It’s been a long journey to get to this day and I was so happy to be able to share it with all my closely friends and family along with my peers from the fashion industry who I have admired along the way”.


Model, Journalistin, Mode-Ikone und seit gestern Designerin. Alexa Chung hat ihre erste Modekollektion enworfen und diese gestern feierlich präsentiert. Die Kollektion bietet von Basics bis Abendmode etwas für jeden Geschmack.



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